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    DIFFERENTIATOR    

FOLLOWING IS THE PERFORMANCE OF GUARDIAN VS BSE 500

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DIFFERENTIATOR 1 - CONCENTRATION

ISSUES FACED IN THE INDUSTRY

Most Mutual Funds are more diversified than index.

GUARDIAN'S SOLUTIONS

Guardian understands that client is already diversified and as a result we are concentrated in 10-12 companies. Therefore, this increases the chances of abnormal returns.

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DIFFERENTIATOR 2 - QUALITY

ISSUES FACED IN THE INDUSTRY

Most mutual funds imitate the index and as a result they will buy certain companies irrespective of the quality.

GUARDIAN'S SOLUTIONS

Here in guardian we don’t try to imitate index, we just focus on highest quality & lowest price.

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DIFFERENTIATOR 3 -
MONEY COMES IN AT THE WRONG TIME

ISSUES FACED IN THE INDUSTRY

Usually people invest more when prices are high and take out money when prices are low.

Ideally, an investor should invest when prices are low and be careful when the prices are high.

GUARDIAN'S SOLUTIONS

Guardian shall have a lock in period for the money invested. This will prevent clients from taking money out when prices are low.

We will not accept any money when there are no opportunities.

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DIFFERENTIATOR 4 -
MONEY MANAGERS TRY COPYING THE INDEX

ISSUES FACED IN THE INDUSTRY

Most money managers are benchmarked against index.

As a result, the objective becomes beating the index and not maximizing returns in the long term.

GUARDIAN'S SOLUTIONS

We do not bench mark our selves against an index. This give us flexibility and freedom in investing.

Our only objective is to maximize wealth in a sensible manner for the client.

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DIFFERENTIATOR 5-
EXCESS CASH POSITION IN THE PORTFOLIO

ISSUES FACED IN THE INDUSTRY

Money Managers tend to hold excess cash in the portfolio.

GUARDIAN'S SOLUTIONS

Guardian has a policy of no cash PMS barring the fee component, if any. This results in more of your money being invested.

Should an opportunity come by we will get in touch with the distributor/ client for additional liquidity

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